Local business schema generator
Turn your public business details into JSON-LD you can add to your website. Choose a local business with a public address, or Organization for an online business or a private address. Generate, copy, and download the script without signing up.
Describe the business people can see.
Enter your business name and website, then choose whether you publish a street address. For a local business, select the closest type and complete the public address. For an online business or a private address, choose Organization; the generator leaves out the address.
Optional phone, description, image, service areas, and official profiles add context. The output uses the details you provide and omits blank optional fields. Service areas can include real cities, regions, and countries, so the same tool supports local businesses and organizations working nationwide.
Copy the complete script into the page that describes the business, or download it for your developer. Check existing JSON-LD before adding another business entity. Validate the finished page with Google's Rich Results Test and the Schema.org validator.
This is a starter for business identity, not a complete implementation of every search feature. Add current hours or other relevant supported properties when appropriate. Structured data must match visible information and does not guarantee a particular search appearance.
Use accurate business information.
- Public address or Organization
- Use LocalBusiness or a suitable subtype for a business with a public physical address. Choose Organization when you do not publish a street address; do not invent a location or expose a private home address.
- Consistent identity
- Keep the name, website, and contact details aligned with the public business page and official profiles. Use a stable entity identifier when integrating with existing schema.
- Real service areas
- List the cities, regions, and countries where you actually work. Correll Technologies is based in Northern Virginia and works with clients nationwide; other businesses should enter their own coverage.
- Validation after installation
- Test the published page as well as the generated code. A valid JSON document can still miss properties required for a specific search feature, or conflict with markup a plugin already produces.
Common questions.
Local business schema describes a business using the Schema.org vocabulary, often through a JSON-LD script on its website. It can identify the business, public address, contact details, and other information in a format machines can read.
Add the complete script to the HTML of the page describing that business, in the head or body. Your CMS may provide a structured data field or plugin. Check existing markup and validate the final page after publishing.
Yes. Choose No, use Organization. The output describes the organization and optional service areas without including a street address. It does not claim eligibility for a LocalBusiness search feature that requires address information.
It can help machines understand the information on a page, but it does not guarantee rankings, rich results, or AI citations. Google's AI search guidance does not require special AI markup. Clear, accessible, useful content still matters.
No. It produces a starter for business identity, address when public, service areas, and official profiles. Add accurate current hours and other applicable properties separately, following the requirements of the search feature you want to support.
Yes. Enter your own public location, two-letter country code, and actual service areas. The generator supports local and national organizations; the Northern Virginia example is only sample data.
No. The generator creates the script in your browser and does not upload or save the business details. Copy or download the result when you are ready.